Spotlight customer reviews:
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Customer Rating:  
Summary: Mediocre, at Best...
Comment: Like many other reviewers, I subscribed to this publication under the mistaken assumption the magazine would contain articles that would be worthwhile for the individual investor. Instead, I received a compendium of advertisements for outrageously priced, ostentatious items; articles seemed to be an afterthought. Further, it is often difficult to find the articles amid the advertising - it's like playing "Where's Waldo" with words.
Fortunately, I spent only $12 for the annual subscription which was to have been 12 issues. I read that Conde Nast is now going to "down-size" "Portfolio" and publish fewer issues annually - so I guess it wasn't really a great deal.
Save your money and purchase a subscription to the Wall Street Journal, Business Week, or Fortune. All three are well written and provide excellent information - although, they, too, are hiding the articles amid far too much advertising.
Customer Rating:
Summary: Great articles... Love it!
Comment: First things first, Portfolio is NOT an investing magazine. Go buy Kiplinger's or SmartMoney.
Portfolio IS a great magazine with in-depth articles, great charts/graphs/illustrations, and ALWAYS has something new and interesting to read. This magazine is never boring.
The articles discuss the influence of our world, economy, and culture on business; it's not the typical 'buy this stock' or 'stop spending so much' magazine. (If that's what you're looking for, Portfolio is not for you.) If you love current events AND business, check it out!
Customer Rating:
Summary: Who is the audience for this?
Comment: When I placed my order for a subscription to this magazine, I (mistakenly) was under the impression that it was an investing publication--go figure with the word 'portfolio' in its name. Wrong! This magazine is more about spending your fortune than it is about amassing one. I don't know about you, but I really have no problem deciding how to spend my money. Very disappointing. Maybe it is supposed to be a vanity magazine for the well-heeled. I consider it a waste of time and money. Thank goodness it was only $10! Needless to say, I won't be renewing.
Customer Rating:
Summary: Refreshingly different
Comment: After cancelling my Forbes subscription (mostly due to the fact that I got utterly tired of their absurd right-wing slant), I am really glad I found this diamond in the rough. Yes, they are a young magazine with a few things that lack a bit of polish, but their mix of articles, features, and insights are much more balanced than your typical business magazine and make for a great read every time.
Customer Rating:
Summary: What's this magazine about?
Comment: I subscribed thinking this magazine was about investing. Perhaps the title "Portfolio" deceived me? I've received 3 issues and it's safe to say that this magazine is terrible. In each issue there might be one article that I find interesting the rest are poorly written and there is little in the way of a common theme.
Oh hold on..."Portfolio" might refer to the magazine as a collection of diverse articles. Yes, yes that must be it.
I subscribe to other Conde Naste magazines (Gourmet and Traveller) neither of which I find are up to snuf. I'm adding "Portfolio" to my portfolio of mags that I will not be renewing.
Save a tree don't subscribe.
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